The World Governments Summit 2025 (WGS) gathered delegations from 140 governments, 30 heads of state, and over 6,000 participants, including the world’s top tech and business leaders. As a premier global platform for governance and innovation, the summit in Dubai brought together key voices to tackle economic resilience, digital transformation, AI in governance, and public-private collaboration. With over 200 sessions and 30 strategic reports, the event laid the foundation for shaping policies that will define the next decade.

This year, mc Group played a key role in elevating the summit’s international visibility. Our team managed global media coverage, facilitated top-tier journalist attendance, and provided on-the-ground support, including press release development, interview coordination, and video content production. We helped to foster major discussions for a worldwide audience —ranging from Musk’s AI vision to AstraZeneca CEO’s speech on healthcare— ensuring the event’s impact extended far beyond Dubai.

From intense newsroom operations to rapid-response media relations, mc Group ensured that WGS 2025 resonated on a global scale. By securing high-profile media placements and coordinating extensive press engagements, we helped position the summit as an event for future-focused leadership. As governments and industries navigate emerging challenges, we are proud to contribute to driving conversations that shape the future.